Full Job Description
Join Amazon as a Digital Content Strategist
Amazon, a global leader in e-commerce and cloud computing, is seeking a highly skilled Digital Content Strategist to join our innovative team in Eugene, Oregon. This is an exciting opportunity to work in a dynamic environment where creativity meets analytics, driving customer engagement and brand loyalty.
About Amazon
At Amazon, we are committed to being the world’s most customer-centric company. Our mission is to offer our customers the lowest prices, the best selection, and the utmost convenience. We are revolutionizing the shopping experience via advanced technology and outstanding service. As a part of our talented team, you will play a pivotal role in shaping our brand’s digital narrative.
Position Summary
As a Digital Content Strategist, you will be responsible for creating and implementing comprehensive content strategies that effectively engage our target audience across various platforms. Your expertise will ensure our messaging is consistent, relevant, and optimized for performance, enhancing the overall customer experience.
Key Responsibilities
- Develop and execute a cohesive content strategy aligned with Amazon’s business goals and brand identity.
- Work collaboratively with cross-functional teams, including marketing, design, and product development, to create and curate digital content.
- Conduct thorough market research and competitor analysis to identify content gaps and opportunities.
- Manage and oversee the content calendar, ensuring timely delivery of content across multiple channels.
- Measure and analyze content performance metrics, utilizing data to refine and enhance strategies.
- Stay informed about digital marketing trends and best practices to continuously innovate and optimize content strategy.
- Collaborate with SEO specialists to ensure content is optimized for search engines and aligns with current algorithms.
- Facilitate brainstorming sessions and workshops to gather input and spark creativity within the team.
- Build and maintain relationships with external content creators, influencers, and industry-related partners.
- Promote brand awareness through engaging initiatives and community outreach opportunities.
Qualifications
- Bachelor’s degree in Marketing, Communications, or related field.
- 3+ years of experience in digital content strategy, marketing, or related roles.
- Proven track record in managing content across various digital platforms, including websites, social media, and email marketing.
- Strong understanding of SEO best practices and analytics tools such as Google Analytics, SEMrush, or similar.
- Exceptional writing, editing, and verbal communication skills.
- Creative thinker with the ability to generate innovative ideas and solutions.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- Passion for technology, e-commerce, and the consumer behavior landscape.
- Experience with A/B testing and data-driven decision-making.
What We Offer
At Amazon, we believe that our employees are our greatest asset. We offer a competitive salary and comprehensive benefits package, ensuring our team members feel valued and supported.
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance options.
- 401(k) plan with company matching.
- Generous paid time off, including vacation and holidays.
- Opportunities for professional development and career advancement.
- A vibrant, innovative work environment that encourages collaboration and creativity.
Eugene, Oregon: A Great Place to Work and Live
Eugene is not only known for its beautiful scenery and vibrant culture but also as a hub of innovation and technology. Nestled in the stunning Pacific Northwest, Eugene provides an ideal setting for both personal and professional growth.
- Enjoy a rich cultural scene with numerous museums, theaters, and festivals showcasing local talent.
- Access to diverse outdoor activities including hiking, biking, and exploring scenic parks.
- Experience a growing tech community with collaboration opportunities among industry leaders.
- Benefit from a lower cost of living compared to other tech hubs.
Application Process
If you are a forward-thinking professional with a passion for digital marketing and content strategy, we encourage you to apply for the Digital Content Strategist position at Amazon in Eugene. Our team is excited to meet someone who can contribute to our vision of exceptional customer experience.
To apply, we ask that you submit your resume, a cover letter detailing your relevant experience, and examples of past work that demonstrate your expertise in digital content strategy.
Conclusion
Amazon is committed to being the most customer-centric company in the world. We believe that diverse perspectives contribute to better decision-making and innovation. As you consider joining our team, remember that your contributions will impact thousands of customers across the globe. Take the next step in your career journey and apply now!